SPAM LIKELY. Those words pop up on our phone screens far too often.
However, what’s far worse than receiving these calls is having your business’ outbound calls automatically labeled as spam by major phone service carriers. Once identified as a potential spam caller, you’ll miss out on potential customer leads and have the headache of reestablishing your phone number as a legitimate business call.
Thankfully, there are methods to protect your business from the dreaded spam identifier and allow you to pursue connecting with your target customers freely. Here are the three most critical ways to ensure that your business calls avoid being labeled as spam:
#3 - Pace Your Number of Calls
While you may desire to call as many customers as possible to get more sales, it’s vital not to get too aggressive with your call frequency.
If your number of outbound calls spikes (such as going from zero calls to 100 in an hour) you may get flagged by providers as a potential spam caller. Making outbound calls also plays a factor, as making calls sporadically or outside typical business hours is considered another spam indicator.
To avoid raising spam suspicions from phone carriers, we recommend making a smaller number of outbound calls consistently, as your call history is much less likely to be notable to carriers and will show a pattern of calls that resembles a respectable business strategy.
Businesses with a high outbound call volume should also consider getting multiple phone lines, as it will better spread out the overall volume of calls so that no one line is at risk of being labeled as spam. Having multiple phone lines also provides you with extra security since if one of your lines is flagged as spam you can continue your outbound calls on the other lines until your flagged line is re-established as a legitimate caller.
#2 - Don’t Just Cold Call
One of the strongest indicators of a spam call is low call acceptance rates. The lower your connection of calls, the more likely you are to appear as a spam caller. In addition, if you are purely cold-calling numbers with no indication of their interest in your business, you are much more likely to be reported as spam by those receiving the calls.
To avoid low call acceptance rates, mix in calls to other customers who are already interested in your services and would be willing to take your call. The more frequently you have accepted calls that go on for reasonable durations, the more likely you will be identified as a certifiable business.
#1 - Sign Up with the Free Caller Registry
Registering your line at the Free Caller Registry is the most effective way to avoid being labeled as a spam caller.
By submitting your data, the Registry will send your information to all the major phone carriers at once time. Being registered significantly decreases the likelihood of being marked as a scam caller, and creating a central account helps you confirm that you are properly identified by each major carrier.
To protect your business’ phone lines by avoiding a spam designation, sign up here for the Free Caller Registry to ensure that your calls are properly identified by all major carriers.